MusicPop Culture

Kanye, Jay-Z, and Tidal Sued for Duping Subscribers

It’s been a rough road for Tidal. Ever since Jay-Z launched the artist centric music streaming app, the venture has been met with lawsuits, low numbers, and even an entire staffing overhaul. Now Jay-Z and his partner in crime Kanye West have been hit with yet another lawsuit over Tidal.

This time the pair is being sued for allegedly tricking customers into subscribing to the service by promising Kanye’s album, The Life of Pablo, would only ever be available via Tidal. Considering the fact that the album is now available across Apple, Spotify, and Google Play, the statement has now become a lie.

READ: Jay Z and Tidal Are Being Sued For Allegedly Not Paying Artist Royalties

The suit claims the “exclusive” hook to the album was Tidal’s plan to lure over 2 million customers and their credit card information into the subscription service.  That might not sound like a big deal but those numbers matter, Variety reports the huge bump in subscribers (free or paid) raised the company’s valuation by up to $84 million.

According to Variety, “The lawsuit now aims to not only reimburse users for any subscription fees they may have paid as a result of West’s album release, but also change its course on one key aspect of its business: Free trials aren’t supposed to automatically convert into paid subscriptions anymore.”

The suit is demanding any subscriber who signed up for, The Life of Pablo, not be required to pay the automatic monthly subscription fee.

Are people really willing to pay for that monthly subscription to Tidal now?

Ariel Leconte

Ariel Leconte

Ariel is the Associate Editor of Jawbreaker and creator of Revolutionary In Pink Pumps blog. She is equally obsessed with social justice, lipstick, culture, and red wine.